Research Article
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Year 2022, Volume: 7 Issue: 1, 97 - 108, 30.07.2022
https://doi.org/10.31822/jomat.2022-7-1-97

Abstract

References

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  • Beusher, L. M., Fan, J., Sarkar, N., Dietrich, M. S., Newhouse, P. A., Miller, K. F., Mion, L. C. (2017). Socially assistive robots: measuring older adults' perceptions. Journal of Gerontological Nursing, 43(12), 35-43. https://doi.org/10.3928/00989134-20170707-04
  • Buhalis, D., Harwood, T., Bogicevic, V., Viglia, G., Beldona, S., & Hofacker, C. (2019). Technological disruptions in services: Lessons from tourism and hospitality. Journal of Service Management, 30(4), 484–506. https://doi.org/10.1108/JOSM-12-2018-0398
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  • Chan, A. P. H., & Tung, V. W. S. (2019). Examining the effects of robotic service on brand experience: the moderating role of hotel segment. Journal of Travel & Tourism Marketing, 36 (4), 458-468. https://doi.org/10.1080/10548408.2019.1568953
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  • Ivanov, S., Webster, C., & Berezina, K. (2017). Adoption of robots and service automation by tourism and hospitality companies. Revista Turismo & Desenvolvimento, 27/28, 1501-1521.
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Perceptions about the applicability of robot technology in the tourism industry

Year 2022, Volume: 7 Issue: 1, 97 - 108, 30.07.2022
https://doi.org/10.31822/jomat.2022-7-1-97

Abstract

In the research, it is aimed to determine the applicability of robot technology and the importance of technological innovations in the tourism industry. The populatin of the research consists of academicians, managers and students in the tourism industry. In the research, the "convenience sampling" method was used, in which everyone who participated in the research could be included in the sample. The research data was collected from tourism students, academicians and managers who participated in the Mersin University Faculty of Tourism Career Days and the IVth International Eastern Mediterranean Tourism Symposium held in 2019. The Cronbach Alpha test was applied for the reliability of the scale, along with the frequency distributions, percentiles, mean values, standard deviations and correlation coefficients from the descriptive statistics of the obtained data. In the research findings, it is accepted that airports, housekeeping activities, tour operator and travel agency services and hotel receptions are the most applicable areas of robot technology in the tourism industry.



References

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  • Ivanov, S., Seyitoğlu, F., & Markova, M. (2020). Hotel managers’ perceptions towards the use of robots: A mixed-methods approach. Information Technology & Tourism, 22 (4), 505-535.
  • Ivanov, S., Webster, C., & Berezina, K. (2017). Adoption of robots and service automation by tourism and hospitality companies. Revista Turismo & Desenvolvimento, 27/28, 1501-1521.
  • Ivanov, S., Webster, C., & Garenko, A. (2018a). Young Russian adults’ attitudes towards the potential use of robots in hotels. Technology in Society, 55, 24–32.
  • Ivanov, S., Webster, C., & Seyyedi, P. (2018b). Consumers' attitudes towards the introduction of robots in accommodation establishments. Tourism, 66 (3), 302-317.
  • Jarvis, H. (2016). Robot-Run Hotel gets Guinness approval. Accessed at. https://standbynordic.com/robot-run-hotel-gets-guinness-approval/ (02.06.2021)
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  • Kazandjieva, V. I., & Filipova, H. P. (2018). Customer’s perception assessment of tech-related innovations in tourism. Izvestiya Journal of Varna University of Economics, 62 (1), 5-20.
  • Kervenoael, R., Hasan, R., Schwob, A., & Goh, E. (2020). Leveraging human-robot interaction in hospitality services: Incorporating the role of perceived value, empathy, and information sharing into visitors’ intentions to use social robots. Tourism Management, 78, 1040-1042. https://doi.org/10.1016/j.tourman.2019.104042
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  • Lu, L., Cai, R., & Gursoy, D. (2019). Service robots: Value co-creation and co-destruction in elderly care networks. International Journal of Hospitality Management, 80, 36-51. https://doi.org/10.1016/j.ijhm.2019.01.005
  • Mara, M., & Appel, M. (2015). Science fiction reduces the eeriness of android robots: A field experiment. Computers in Human Behavior, 48, 156-162. https://doi.org/10.1016/j.chb.2015.01.007
  • Murphy, J., Hofacker, C., & Gretzel, U. (2017). Dawning of the Age of Robots in Hospitality and Tourism: Challenges for Teaching and Research. European Journal of Tourism Research, 11, 104-111.
  • Osawa, H., Ema, A., Hattori, H., Akiya, N., Kanzaki, N., Kubo, A., Koyama, T., & Ichise, R. (2017). What is real risk and benefit on work with robots?: From the analysis of a robot hotel. Proceedings of the Companion of the 2017 ACM/IEEE International Conference on Human-Robot Interaction, 241–242. 6–9 March, Vienna, Austria. https://doi.org/10.1145/3029798.3038312
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There are 66 citations in total.

Details

Primary Language English
Subjects Tourism (Other)
Journal Section Contents
Authors

Burçin Cevdet Çetinsöz 0000-0003-1703-8067

Seden Doğan 0000-0001-8547-7702

Alper Duran 0000-0003-0420-0344

Publication Date July 30, 2022
Published in Issue Year 2022 Volume: 7 Issue: 1

Cite

APA Çetinsöz, B. C., Doğan, S., & Duran, A. (2022). Perceptions about the applicability of robot technology in the tourism industry. Journal of Multidisciplinary Academic Tourism, 7(1), 97-108. https://doi.org/10.31822/jomat.2022-7-1-97



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